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Free Download Einsatz des Werbecontrolling: Aufbau, Steuerung und Simulation einer werblichen Erfolgskette By Dr. Volker Janßen (auth.)
1999 | 350 Pages | ISBN: 3409115242 | PDF | 11 MB
Der Einsatz der Mediawerbung richtet sich in der Marketingpraxis nur ansatzweise nach ökonomischen...
