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Free Download Laurel J. Delaney, "Exporting: The Definitive Guide to Selling Abroad Profitably"
English | 2013 | ISBN: 148422194X | PDF | pages: 526 | 3.8 mb
Part I Building Your Foundations for ExportingChapter 1 Are You Ready to Export?Chapter 2 Writing an Export Business PlanChapter 3 Prepping For ExportsChapter 4 The Human Side of an Export Enterprise
Part II Creating and Using Online Marketing PlatformsChapter 5 Online FundamentalsChapter 6 Creating a Social Media and Networking PresenceChapter 7 Using e-Commerce and Social Media Sites as Stepping Stones to Export SuccessChapter 8 The E-Commerce Connectivity CrazeChapter 9 The Mobile World at WorkChapter 10 Marketing Your Business Worldwide
Part III Mapping Out Your Export JourneyChapter 11 Choosing a Product to ExportChapter 12 Exploring Your TerritoryChapter 13 Preparing and Adapting Your Product for the Export MarketplaceChapter 14 Preparing Your Service for ExportChapter 15 Web Design with the World in Mind
Part IV Developing Sales and Distribution CapabilitiesChapter 16 Finding Cross-Border CustomersChapter 17 Methods of Exporting
Part V Managing the TransactionChapter 18 Transport, Logistics, and Fulfillment OptionsChapter 19 Pricing and Preparing QuotationsChapter 20 Getting PaidChapter 21 Booking, Marking, Labeling, and InsuringChapter 22 Documentation, Export Licensing, and Other Procedures
Part VI Keep Building Your BusinessChapter 23 In Pursuit of Exceptional Export ServiceChapter 24 Cross-Cultural Learning
Part VII The Export JourneyChapter 25 Global EthicsChapter 26 International Business Travel and Security TipsChapter 27 Women Business OwnersChapter 28 New Challenging Frontiers in Emerging MarketsChapter 29 The Top Ten Export Business Markets
Part VIII Export MasteryChapter 30 Export SuccessChapter 31 Essential Keys to Export Success
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